Question: What is a balanced scorecard? What value does it offer entrepreneurs who are evaluating the success of their current strategies? 1. Customer: How do customers

What is a balanced scorecard? What value does it offer entrepreneurs who are evaluating the success of their current strategies?
1. Customer: How do customers see us?
2. Internal Business: At what must we excel?
3. Innovation and Learning: Can we continue to improve and create value?
4. Financial: How do we look to shareholders?
5. Corporate Citizen: What must we do to meet our social responsibility to society as a whole, the environment, the community, and other stakeholders?

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