What is competition like in the textbook industry? Which of the five competitive forces seems strongest? Which
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The case states that the textbook industry has consolidated to a few number of very large publishers such as Pearson and McGrawHill It is also stated in the case that the textbook market is one of the ...View the full answer
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Related Book For
Crafting and Executing Strategy The Quest for Competitive Advantage
ISBN: 978-0078029509
19th edition
Authors: Arthur Thompson, Margaret Peteraf, John Gamble, A. J. Strickland III
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