What is the online consumers hierarchy of needs, and why is it important for e-tailers?

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What is the online consumer’s hierarchy of needs, and why is it important for e-tailers?

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Information Systems Today Managing in the Digital World

ISBN: 978-0132971218

6th edition

Authors: Joseph Valacich, Christoph Schneider

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Question Posted: Dec 11, 2014 10:54 AM

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What is the online consumers hierarchy of needs, and why is it important for e-tailers?

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The online consumers hierarchy of needs suggests that overall a sites structura...View the full answer

Information Systems Today Managing in the Digital World

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