What marketing and production techniques can firms initiate to cope with exchange risk?

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Multinational financial management

ISBN: 978-1118572382

10th edition

Authors: Alan c. Shapiro

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Question Posted: Jun 27, 2014 09:30 AM

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What marketing and production techniques can firms initiate to cope with exchange risk?

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Market selection and market segmentation provide the basic parameters withi...View the full answer

Multinational financial management

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