What strategy might be employed to distribute goods effectively in the dichotomous small/large middleman pattern, which characterizes

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What strategy might be employed to distribute goods effectively in the dichotomous small/large middleman pattern, which characterizes merchant middlemen in most countries?

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International marketing

ISBN: 978-0077446956

15th Edition

Authors: Philip R. Cateora, Mary C. Gilly, John L. Graham

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Question Posted: Mar 01, 2012 06:40 AM

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What strategy might be employed to distribute goods effectively in the dichotomous small/large middleman pattern, which characterizes

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The strategy in this situation is no different than it would be in the ...View the full answer

International marketing

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