Write a paper on Moat Strength Analyst and Draw financial facts presented in the report to formulate and defend your position. Merely presenting a number, ratio or trend will not be sufficient to earn a high grade.

Value Creation Checklist

• What stage of the competitive life cycle is the company in?

• Is the company currently earning a return above its cost of capital?

• Are returns on capital increasing, decreasing, or stable? Why?

• What is the trend in the company's investment spending?

Lay of the Land

• What percentage of the industry does each player represent?

• What is each player's level of profitability?

• What have the historical trends in market share been?

• How stable is the industry?

• How stable is market share?

• What do pricing trends look like?

• What class does the industry fall into-fragmented, emerging, mature, declining, international, network, or hypercompetitive?