You are familiar with the GAP, as a retailer currently undergoing changes to attract more customers. You

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You are familiar with the GAP, as a retailer currently undergoing changes to attract more customers. You have been given $150.00 to go shopping. Go to GAP online (www.gap.com) and go through the process of picking your product. Describe your experience.
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Retailing Management

ISBN: 978-0070893207

4th Canadian Edition

Authors: Michael Levy, Barton Weitz, Dea Watson

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