You are opening a new retail store that will sell personal computers and software. What secondary data

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You are opening a new retail store that will sell personal computers and software. What secondary data are available in your area to help you decide where to locate the store? Would the same data be relevant to someone opening a convenience copying center?
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Marketing Research

ISBN: 978-1118156636

11th edition

Authors: David A. Aaker, V. Kumar, Robert Leone, George S. Day

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