You're struggling in your new accounting practice to tap into a potential client base. You have tried
Question:
You're struggling in your new accounting practice to tap into a potential client base. You have tried traditional advertising and marketing tools to no avail. Your friend tells you to use social media as a tool to reach potential customers. You're not sure about it. Your concern is one of ethics. The last thing you want to do is violate the ethical standards of the accounting profession. Identify the ethical issues that should be of concern to you in deciding whether and how to use social media for advertising and solicitation of new clients?
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As with all advertising it cannot be false misleading or deceptive The CPA should also take care not to imply the ability to influence any court agenc...View the full answer
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Related Book For 
Ethical Obligations and Decision Making in Accounting Text and Cases
ISBN: 978-1259730191
4th edition
Authors: Steven Mintz, Roselyn Morris
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