Develop a Competitive Profile Matrix for your university. Include six factors.
Answer to relevant QuestionsList some legal/ethical ways to gather competitive intelligence. List some illegal/unethical ways. If your Competitive Profile Matrix has three firms and they all end up with the same Total Weighted Score, would the analysis still be useful? Why. Think of an organization you are very familiar with. Rate that entity’s organizational culture on the 15 example dimensions listed in Table 4-2. In an IFEM, a critic may say there is no significant difference between a “weight” of 0.08 and 0.06. How would you respond? Explain why prioritizing the relative importance of strengths and weaknesses to include in an IFE Matrix is an important strategic-management activity.
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