1- Given the ethical climate at Brown and Williamson's, why do you think the other employees at the Company did not join or support Dr. Wigand once the whistle was blown? Surely, Dr. Wigand was not the only employee who knew of and disagreed with the tobacco industry unethical practices.
2- Based on the case information, why did Brown and Williamson wage such a vicious campaign against Dr. Wigand even though laws were in place to protect whistleblowers? If you would like additional whistleblower information, please enter "laws protecting whistleblowers" in your search engine.
3- What motivated "60 Minutes" not to air Dr. Wigand story, one of the largest public health, legal and ethical issues in corporate history? Do you believe the reason "60 Minutes" did not air the interview with Dr. Wigand was an ethical one? Explain your response with examples from your reading or the video.
4-If you were in Dr. Wigand position, would you have blown the whistle? Why or why not? How would you have acted once you had blown the whistle and your employer attacked you as they did Dr. Wigand? How would you have responded? As you prepare your response to this question, it may be helpful if you think about why Dr. Wigand did not do some of the things that you think you would have done.