1. How did BBVA use text mining? 2. What were BBVAs challenges? How did BBVA overcome them...

Question:

1. How did BBVA use text mining?
2. What were BBVA’s challenges? How did BBVA overcome them with text mining and social media analysis?
3. In what other areas, in your opinion, can BBVA use text mining?

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For book-img-for-question

Business Intelligence and Analytics Systems for Decision Support

ISBN: 978-0133050905

10th Edition

Authors: Ramesh Sharda, Dursun Delen, Efraim Turban

See More Books

Question Posted: Dec 30, 2014 11:12 AM

See More Questions

How will marketers change their social media use in the near future? A survey by Social Media Examiner reported that 78% of B2B marketers (marketers that focus primarily on attracting businesses)...
How will marketers change their social media use in the near future? A survey by Social Media Examiner of B2B marketers (marketers that focus primarily on attracting businesses) and B2C marketers (...
How will marketers change their social media use in the near future? A survey by Social Media Examiner reported that 76% of B2B marketers (marketers that focus primarily on attracting businesses)...
It is reported that 85% of Asian, 78% of white, 70% of Hispanic, and 38% of black children have two parents at home. Suppose there are 500 students in a representative school, of which 280 are white,...
Using the information in Problem 8B, prepare an income statement and a statement of changes in equity for the year ended December 31, 2014, and a classified balance sheet at December 31, 2014. The...
You hold a diversified $100,000 portfolio consisting of 20 stocks with $5,000 invested in each. The portfolio's beta is 1.12. You plan to sell a stock with b = 0.90 and use the proceeds to buy a new...
Define patterns, methodologies, and recipes and give an example for each.
What is the time value of money? Why should accountants have an understanding of compound interest, annuities, and present value concepts?
A small plane flies a distance d 1 = 34 km in a direction 1 = 52 o north of east and then flies d 2 = 28 km in a direction 2 = 14 o north of east. 1. What is the magnitude of the net displacement...
You have recently become the CFO for Beta Manufacturing, a small cap company that produces auto parts. As you step into your new position, you have decided to compile a report that details all...
How can sentiment analysis be used in predicting financial markets? Discuss.
1. Why is it important for companies to keep up with patent filings? 2. How did Kodak use text analytics to better analyze patents? 3. What were the challenges, the proposed solution, and the...
a. What role does intent play in determining whether a transfer is a gift and therefore not subject to the income tax? b. Are tips received by employees from customers ex-cludable from gross income...
Given a demand and supply curve as follows: P = -3Q+10 P = Q+4 Determine the change in equilibrium quantity if there is a change in the value of c of 0.2 and how about the graph changes . demand and...
liam's mother had 2 pies one was chocolate and one was lemon she game liam of the lemon pies and she gave his brothers of the chocolate pie how much more pied did she give liam?
If it takes 10 hours for three painters to paint 1200 sq ft of drywall, how much drywall can be painted in 16 hours
A bank uses 5 digit PINs (e.g. 04565). Assume all combinations are equally likely. What is the probability of guessing somebody's PIN on a single attempt
You will explore probability that is conditional, expected value, and, or, odds, combination. Which appears easiest to understand? Explain.
What is the difference between foreign direct investment and portfolio investment?
A firm offers two products for sale. The marginal cost of one product is new zero once the first unit has been produced. The marginal cost of the other product rises as output rises. What would be...
The difference between a randomized controlled experiment and a natural experiment.
Prescriptive analytics is considered to be a step further ahead of predictive analysis and substantially different from it. Provide an example of each and outline their differences.
The Industrial and Commercial Bank of China (ICBC) has more than 16,000 branches and serves over 230 million individual customers and 3.6 million corporate clients. Its daily financial transactions...
What are the nine cells of the decision framework? Explain what each is for.
The weekly salaries (in dollars) of 24 randomly selected employees of a company are shown below: 310 320 450 460 470 500 520 580 600 650 700 540 710 840 870 900 1000 1200 1250 1300 1400 1720 2500...
(a) Assume a non-dividend paying asset St, undergoes geometric Brownian motion dS = S+dt+S+dWt where W is a standard Brownian motion and and are constants. We assume also that r, the risk-free...
Eleanor is auditing a large manufacturing company. Currently, she is looking at the entire population of inventory purchases for the year, and matching the purchase order, receiving documentation,...

1. How did BBVA use text mining? 2. What were BBVAs challenges? How did BBVA overcome them...

Question:

Step by Step Answer:

1 BBVA used text mining and sentiment analysis to help the company understand what existing and pote...View the full answer

Business Intelligence and Analytics Systems for Decision Support

Students also viewed these Accounting questions