1. Why did IBM drop Siebel and implement SugarCRM? 2. Why do you think IBM waited several years before switching to SugarCRM? 3. How have the CRM needs of IT software companies changed over time? How do you think they will change in the future? 4. How are the CRM needs of other industries changing? 5. How do CRM needs
1. Why did IBM drop Siebel and implement SugarCRM?
2. Why do you think IBM waited several years before switching to SugarCRM?
3. How have the CRM needs of IT software companies changed over time? How do you think they will change in the future?
4. How are the CRM needs of other industries changing?
5. How do CRM needs of a large corporation like IBM differ from that of small companies?
Corporation
A Corporation is a legal form of business that is separate from its owner. In other words, a corporation is a business or organization formed by a group of people, and its right and liabilities separate from those of the individuals involved. It may...
2. Why do you think IBM waited several years before switching to SugarCRM?
3. How have the CRM needs of IT software companies changed over time? How do you think they will change in the future?
4. How are the CRM needs of other industries changing?
5. How do CRM needs of a large corporation like IBM differ from that of small companies?
Corporation
A Corporation is a legal form of business that is separate from its owner. In other words, a corporation is a business or organization formed by a group of people, and its right and liabilities separate from those of the individuals involved. It may...
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Answer
1. In 2006, Oracle bought Siebel and that IBM's decision to drop Siebel was aimed at Oracle. In addition to the competitive relationship between Oracle and IBM, there were other reasons for IBM's majo…View the full answer
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