1. Why would a company decide split up into two (or more) companies? 2. In your own...
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2. In your own words, explain the dilemma that managers face when they are trying to decide between product and geographic departmentalization.
3. How does the notion of managerial accountability enter into the “product vs. geographic departmentalization” decision?
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1 A company may split into two parts when certain product lines are doing much better than others For example at Kraft it was clear that sales revenue ...View the full answer
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Related Book For 
Business
ISBN: 978-0133354263
8th Canadian Edition
Authors: Ricky Griffin, Ronald J.Ebert, Frederick Starke, Melanie Lang, George Dracopoulos
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