A February 2, 2003, Atlanta Journal Constitution article about the bleak job market for graduating MBA students described an opinion survey conducted by a graduate student at a major state university. The student polled 1500 executive recruiters, asking their opinions on the industry’s most likely to hire. He received back questionnaires from 97 recruiters, of whom 54 indicated that health care was the industry most likely to see job growth.
a. What is the population for this survey?
b. What was the intended sample size? What was the sample size actually observed? What was the percentage of non-response?
c. Describe two potential sources of bias with this survey.