A marketing organization wishes to study the effects of four sales methods on weekly sales of a

Question:

A marketing organization wishes to study the effects of four sales methods on weekly sales of a product. The organization employs a randomized block design in which three salesman use each sales method. The results obtained are given in Table 11.9. Figure 11.8 gives the Excel output of a randomized block ANOVA of the sales method data.
TABLE 11.9
Results of a Sales Method Experiment Employing a Randomized Block Design
A marketing organization wishes to study the effects of four

FIGURE 11.8
Excel Output of a Randomized Block ANOVA of the Sales Method Data Given in Table 11.9

A marketing organization wishes to study the effects of four

a. Test the null hypothesis H0 that no differences exist between the effects of the sales methods (treatments) on mean weekly sales. Set α = .05. Can we conclude that the different sales methods have different effects on mean weekly sales?
b. Test the null hypothesis H0 that no differences exist between the effects of the salesmen (blocks) on mean weekly sales. Set α = .05. Can we conclude that the different salesmen have different effects on mean weekly sales?
c. Use Tukey simultaneous 95 percent confidence intervals to make pairwise comparisons of the sales method effects on mean weekly sales. Which sales method(s) maximize mean weekly sales?

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question

Business Statistics In Practice

ISBN: 9780073401836

6th Edition

Authors: Bruce Bowerman, Richard O'Connell

Question Posted: