A study was conducted to determine whether a correlation exists between consumers perceptions of a television commercial
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A study was conducted to determine whether a correlation exists between consumers’ perceptions of a television commercial (measured on a special scale) and their interest in purchasing the product (measured on a scale). The results are n = 65 and r = 0.37. Is there statistical evidence of a linear correlation between the two variables?
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n 65 r 037 t 63 316 ...View the full answer
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Aun Ali
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Related Book For
Complete Business Statistics
ISBN: 9780077239695
7th Edition
Authors: Amir Aczel, Jayavel Sounderpandian
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