A town planning group is concerned about the low usage of a library by its citizens. To

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A town planning group is concerned about the low usage of a library by its citizens. To determine how the library could increase its patronage, they plan to sample all library-card holders. Comment.

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Marketing Research

ISBN: 978-1118156636

11th edition

Authors: David A. Aaker, V. Kumar, Robert Leone, George S. Day

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Question Posted: Mar 29, 2016 04:45 AM

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A town planning group is concerned about the low usage of a library by its citizens. To

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