Question: a) What is a focus group? b) Design 10 open ended questions to use in a customer focus group to determine a retailers customer service

a) What is a focus group?
b) Design 10 open ended questions to use in a customer focus group to determine a retailer’s customer service gap and make improvements.

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a A focus group is referred to as exploratory research that has a qualitative approach to gathering information about 1 insights that will help unders... View full answer

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