a) What is the nature of the technology and what are its potential advantages and disadvantages? b)

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a) What is the nature of the technology and what are its potential advantages and disadvantages?
b) What is the state of technical development? How do you foresee the technology evolving in the next five years?
c) What is (are) the primary competing technologies? Is that technology mature or still developing? How big a threat does that competing technology pose? Will your technology become the dominant design? Will it be able to dislodge the current dominant design from the market? What kind of innovation is your technology and/or the product? Explain.
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International Business and the New Realities

ISBN: 978-0136090984

2nd Edition

Authors: S. Tamer Cavusgil, Gary Knight, John R. Riesenberger

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