Briefly explain the concept of a customer-centric focus. Why is this so important in a customer relationship

Question:

Briefly explain the concept of a customer-centric focus. Why is this so important in a customer relationship management process?
Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question

Marketing

ISBN: 978-1111821647

12th edition

Authors: Charles W. Lamb, Joe F. Hair, Carl McDaniel

Question Posted: