Business is business, and every firm has to find ways to produce and market its goods. Why,

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Business is business, and every firm has to find ways to produce and market its goods. Why, then, might managers be unable to successfully apply the techniques and concepts they have learned in their own country to other areas of the world?

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International Business The Challenge of Global Competition

ISBN: 978-0077606121

13th edition

Authors: Donald Geringer Ball, J. Michael Geringer, Jeanne M. McNett, Michael S. Minor

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Question Posted: Mar 04, 2016 07:45 AM

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Business is business, and every firm has to find ways to produce and market its goods. Why,

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To conclude we can say that some techniques and co...View the full answer

International Business The Challenge of Global Competition

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