Consider a firm selling two products, A and B, that substitute for each other. Suppose that an

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Consider a firm selling two products, A and B, that substitute for each other. Suppose that an entrant introduces a product that is identical to product A. What factors do you think will affect (1) whether a price war is initiated and (2) who wins the price war?
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Economics of Strategy

ISBN: 978-1118319185

6th edition

Authors: David Besanko, David Dranove, Mark Shanley, Scott Schaefer

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