Critique the main marketing trends Gunelius identifies for 2012. Speculate on the applicability of Guneliuss analysis to

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Critique the main marketing trends Gunelius identifies for 2012. Speculate on the applicability of Gunelius’s analysis to your business idea for this course. Do you think these trends will remain relevant through the next decade?
What changes do you think will occur and why?

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Advertising & Promotion An Integrated Marketing Communications Perspective

ISBN: 978-0070891302

5th Canadian Edition

Authors: Gerorge E.Belch, Micheal A.Belch, Micheal A.Guolla

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