Describe brand elements that would be most valuable for differentiating product/service's brand from the competitions

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The Leadership Experience

ISBN: 978-1337102278

7th edition

Authors: Richard L. Daft

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Question Posted: Aug 10, 2017 10:00 AM

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Describe brand elements that would be most valuable for differentiating product/service's brand from the competitions

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Brand differentiation or identity is a vital complement and element to the brand equity model Brand differentiation can be attained through some brand elements such as brand name typefacefont logo col...View the full answer

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