Describe the integration-responsiveness framework. What are the specific pressures for local responsiveness and for global integration?

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International Business and the New Realities

ISBN: 978-0136090984

2nd Edition

Authors: S. Tamer Cavusgil, Gary Knight, John R. Riesenberger

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Question Posted: Nov 27, 2012 06:51 AM

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Describe the integration-responsiveness framework. What are the specific pressures for local responsiveness and for global integration?

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IntegrationResponsiveness Framework summarizes two basic strategic needs companies have to integrate ...View the full answer

International Business and the New Realities

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