Designing a Balanced Scorecard, new strategies, customer measures Refer to the In Practice description of Infosys on
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(a) Why would a company with Infosys’s history find the Balanced Scorecard important for managing its growth and monitoring its performance?
(b) What customer measures would you recommend that Infosys use in its Balanced Scorecard?
(c) What employee measures would you recommend that Infosys use in its Balanced Scorecard?
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Management Accounting Information for Decision-Making and Strategy Execution
ISBN: 978-0137024971
6th Edition
Authors: Anthony A. Atkinson, Robert S. Kaplan, Ella Mae Matsumura, S. Mark Young
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