Does the book (accounting) rate of return (ARR) method provide a true measure of the return on

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Does the book (accounting) rate of return (ARR) method provide a true measure of the return on investment? How about the investment’s internal rate of return (IRR)?

Internal Rate of Return
Internal Rate of Return of IRR is a capital budgeting tool that is used to assess the viability of an investment opportunity. IRR is the true rate of return that a project is capable of generating. It is a metric that tells you about the investment...
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Cost management a strategic approach

ISBN: 978-0073526942

5th edition

Authors: Edward J. Blocher, David E. Stout, Gary Cokins

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