Does the image of a retail outlet affect the image of the brands it carries? Do the
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A No brand image is not affected by the image of a retail outlet that is selling pro...View the full answer
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Nikhil Kumar Singh
I have Master's degree in Pharmacy with 10 years of experience in pharmaceutical industry in production and training department and 14 years of tutoring experience.
I love tutoring children since my graduation time and still I do in my free time. I work for NGOs to promote education for not so rich children. Teaching history as well as bio-science including pharmacy related subjects are one of my best skills to explore my experience.
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Consumer Behavior Building Marketing Strategy
ISBN: 978-0077645557
12th edition
Authors: Delbert Hawkins, David Mothersbaugh
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