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Consumer Behavior Building Marketing Strategy(12th edition)
Authors:
Delbert Hawkins, David Mothersbaugh
Cover Type:Hardcover
Condition:Used
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Book details
ISBN: 978-0073530048, 73530042, 77645553, 978-0077645557
Book publisher: McGraw-Hill Education
Consumer Behavior Building Marketing Strategy Chapter(s) :
Chapter: 8
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