Get Satisfaction has just announced an enterprise version of its customer support software that companies can customize

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Get Satisfaction has just announced an enterprise version of its customer support software that companies can customize as part of their own information systems. The software is available in beta release form, a free pre-release version that software companies often release to encourage people to use as a way to see if anything needs to be changed or fixed before the official product is released. Get Satisfaction hasn't yet announced how much the software is going to cost when it is officially released, so not surprisingly, more than a few interested customers have written questions about the anticipated price. Small business owners in particular want to know if a less-expensive version will be available to small companies. The company is working on a pricing structure that would charge by the volume of usage, meaning that small companies would probably pay less than large companies. Which of the following responses is the most effective response to this question?
a. The pricing structure will be announced when the product is ready for formal release.
b. We can't specify exact pricing yet, because we're still working on those details.
c. We can't specify exact pricing yet, because we're still working on those details. We will make sure that the pricing structure does in fact work both for small companies and large ones, and that if there is a tiered structure, that it scales according to a reliable set of figures/metrics that reflect those size differences.
d. We can't specify exact pricing yet, because we're still working on those details. However, we are trying to figure out a tiered pricing structure that would be fair to both large and small companies.
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Related Book For  book-img-for-question

Excellence in Business Communication

ISBN: 978-0136103769

9th edition

Authors: John V. Thill, Courtland L. Bovee

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