Question: Google has begun offering Google Apps, such as Gmail, Google Calendar, and Docs & Spreadsheets, as collaboration tools for employees. Describe how the company could

Google has begun offering Google Apps, such as Gmail, Google Calendar, and Docs & Spreadsheets, as collaboration tools for employees. Describe how the company could use market controls to determine whether Google employees will use these software programs or competing software (e.g. Word and Excel).

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