Google + is often thought of as being an ineffective social media channel. Why this is not true and what is the minimal value it can contribute to a social media strategy? Why is that important? Mama Bear (fictional), a designer and manufacturer of baby carriers, would like to roll out a social media strategy and has hired you to consult for them. They are asking that you examine how and if you can incorporate Facebook, Twitter, LinkedIn, Pinterest and Google + into an integrated social media strategy. Please describe each of these channels, what they are best at accomplishing and how Mama Bear should use them in terms of activity and content.