Here are captions used for a U.S. state census form:

Name

_____________________________________

Occupation

_____________________________________

Address

_____________________________________

Zip code

_____________________________________

Number of people in household

_____________________________________

Age of head of household

_____________________________________

a. Redo the captions so that the state census bureau can capture the same information requested on the old form without confusing respondents.

b. Redesign the form so that it exhibits proper flow. (Hint: Make sure to provide an access and identification section so that the information can be stored in the state’s computer system.)

c. Redesign the form so it can be filled in by citizens who visit the state’s Web site. What changes were necessary in moving from a paper form to one that will be submitted electronically?