How do B2B markets differ from consumer markets? How do these differences affect marketing strategies?
Question:
Fantastic news! We've Found the answer you've been seeking!
Step by Step Answer:
Answer rating: 75% (16 reviews)
Business and organizational customers are usually few in number may be geographical...View the full answer
Answered By
Deepak Pal
Hi there! Are you looking for a committed, reliable, and enthusiastic tutor? Well, teaching and learning are more of a second nature to me, having been raised by parents who are both teachers. I have done plenty of studying and lots of learning on many exciting and challenging topics. All these experiences have influenced my decision to take on the teaching role in various capacities. As a tutor, I am looking forward to getting to understand your needs and helping you achieve your academic goals. I'm highly flexible and contactable. I am available to work on short notice since I only prefer to work with very small and select groups of students. Areas of interest: Business, accounting, Project management, sociology, technology, computers, English, linguistics, media, philosophy, political science, statistics, data science, Excel, psychology, art, history, health education, gender studies, cultural studies, ethics, religion. I am also decent with math(s) & Programming. If you have a project you think I can take on, please feel welcome to invite me, and I'm going to check it out!
5.00+
1+ Reviews
10+ Question Solved
Related Book For
Marketing Real People, Real Choices
ISBN: 978-0132913171
4th Canadian Edition
Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart, J. Brock Smith, Sylvain Charlebois, Bhupesh Shah
Question Posted:
Students also viewed these Marketing questions
-
How do the institutional and government markets differ from business markets?
-
How do the third and fourth markets differ from other secondary markets?
-
Are there direct marketing channels in consumer markets? How do they differ from direct channels in business-to-business markets?
-
The following data represent the square footage and rents (dollars per month) for apartments in the La Jolla area of San Diego, California. (a) Using a graphing utility, draw a scatter plot of the...
-
A mail-order firm considers three possible events in filling an order: A: The wrong item is sent. B: The item is lost in transit. C: The item is damaged in transit. Assume that A is independent of...
-
In Exercises, suppose that x and y are both differentiable functions of t and are related by the given equation. Use implicit differentiation with respect to t to determine dy/dt in terms of x, y,...
-
Imagine that you are an independent musician that plays the drums. You are on tour with a band, but it is your responsibility to get from place to place with your gear. For short trips, you need a...
-
Lighthouse Enterprises decided to issue $700,000 of 10-year bonds. The interest rate on the bonds is stated at 10%, payable semiannually. At the time the bonds were sold, the market rate had...
-
16. A uniform solid right circular cone of base radius R is joined to a uniform solid hemisphere of radius R and of the same density, so as to have a common face. The centre of mass of the composite...
-
The Analytical Chemistry (Dec. 15, 2009) study in which HPLC scientists used high-performance liquid chromatography to determine the amount of drug in a tablet. Twenty-five tablets were produced at...
-
What factors are important in understanding this decision situation?
-
Explain how reciprocity and reverse marketing operate in B2B markets.
-
What is the difference between a cap rate and an interest rate?
-
Define PtD and BIM and provide your thoughts and opinions on the concept. 2. Explain why PtD is important in construction or why it is not important. 3. Provide a real world example (can be something...
-
Describe at least 3 "shorthand" expressions and their meanings that make online chatting and text messaging faster and more efficient. Explain the pros and cons of using those expressions.
-
Why is it essential to also take into account popular music, folklore, jazz and non-Western music, among other musical genres, for the study of academic (or classical) music of the 20th century?
-
Sock-um has an annual contractual obligation with its manufacturer to receive 500 cases weekly, and breaking the contract would cost them $8000. Once inventory has reached 500 cases, Sock- um will...
-
Consider the following table, which gives a security analyst's expected return on two stocks and the market index in two scenarios: Scenario 1 0.5 Probability Market Return 8% Aggressive Defensive...
-
Proof that F is a splitting field over K of a finite set { 1 ... , n ) of polynomials in K[x] if and only if Fis a splitting field over K of the single polynomial = 1 2 n .
-
[a] Two foam blocks, each with a charge of 19 micro coulombs (1 C = 10-6 C), are both held in place 19 cm apart in the east-west direction. A foam ball with a charge 49 C is placed 55 cm north of the...
-
What is dynamic pricing? What is discriminatory pricing? What is the difference between the two?
-
Explain decoy pricing. Is decoy pricing ethical?
-
How do marketers customize pricing with pricing segmentation, peak load pricing, and surge pricing? How can marketers price to meet the need of bottom of the pyramid consumers?
-
X' In the system shown in the figure below, a horizontal force F object as a function of F X acts on an object of mass m = 6.50 kg. The horizontal surface is frictionless. Consider the acceleration...
-
The video for BoA shows that the closing cost is $5619.41, i.e., a borrower will receive net $94380.59 (100K-5619) instead of borrowing 100,000. However, the monthly loan installments are the quoted...
-
Suppose we bought Microsoft at $100 a year ago and received a $2 dividend during the year. If the stock price today is $150, what is our simple rate of return over the period? You are thinking of...
Study smarter with the SolutionInn App