How do you feel consumers will react to the use of location-based mobile marketing techniques for advertising

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How do you feel consumers will react to the use of location-based mobile marketing techniques for advertising messages and IBP programs?

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Advertising and Integrated Brand Promotion

ISBN: 978-0538473323

6th edition

Authors: Thomas O'Guinn, Chris Allen, Richard Semenik

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Question Posted: Apr 19, 2016 11:45 AM

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How do you feel consumers will react to the use of location-based mobile marketing techniques for advertising

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Advertising and Integrated Brand Promotion

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