Question: How might knowledge of personality be used to develop an advertising campaign for the following? a) Rainforest Action Network (an environmental group), b) Smart phones,

How might knowledge of personality be used to develop an advertising campaign for the following? a) Rainforest Action Network (an environmental group), b) Smart phones, c) American Express financial services, d) Ready-to-drink iced tea, e) J. Crew women’s shoes, f) Clinique cosmetics.

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