How should Barrett choose between direct and indirect exporting? What are the ideal characteristics of European intermediaries

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How should Barrett choose between direct and indirect exporting? What are the ideal characteristics of European intermediaries for Barrett? Where can Barrett turn for financing its export sales?

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International Business The New Realities

ISBN: 978-0134324838

4th edition

Authors: Tamer Cavusgil, Gary Knight, John Riesenberger

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Question Posted: Oct 25, 2016 10:32 AM

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How should Barrett choose between direct and indirect exporting? What are the ideal characteristics of European intermediaries

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If Barrett plans to do indirect exporting it will rely on foreign intermediaries for marketing its g...View the full answer

International Business The New Realities

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