If your Competitive Profile Matrix has three firms and they all end up with the same Total

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If your Competitive Profile Matrix has three firms and they all end up with the same Total Weighted Score, would the analysis still be useful? Why.

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Strategic Management A Competitive Advantage Approach Concepts

ISBN: 978-0133444797

15th edition

Authors: Fred R. David, Forest R. David

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Question Posted: Sep 20, 2015 08:57 AM

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If your Competitive Profile Matrix has three firms and they all end up with the same Total

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Yes The CPM reveals the relative strengths and wea...View the full answer

Strategic Management A Competitive Advantage Approach Concepts

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