In describing what happened to Crumbs Bakery, an analyst of the food industry noted the entry of competitors such as Sprinkles and Georgetown Cupcake. He concluded, "It got to the level where there were too many cupcakes and not enough people who wanted to or could afford to eat them."
a. Briefly explain what the analyst meant by there being too many cupcakes and not enough people who wanted to eat them.
b. Could the Bauers, who founded Crumbs, have anticipated this outcome? Is it possible that they might still have started the company if they had? Briefly explain.