Question: In the article, there is discussion on four (4) different types of product-market strategies: Market penetration, Market development, Product development, and Diversification. This is the

In the article, there is discussion on four (4) different types of product-market strategies: Market penetration, Market development, Product development, and Diversification.
This is the link of article:
https://umairumar.wordpress.com/2012/12/13/market-development-product-development-market-penetration-diversification/
Select one (1) of these strategies that you would personally recommend for future growth of a business, and identify the main advantages of the selected strategy. Provide an example or scenario to support your response.

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Diversification Diversification refers to the process of adding business to the portfolio which is more different from the original nature of the busi... View full answer

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