In the example on page 378 of research on lipstick where E = $2 and S =

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In the example on page 378 of research on lipstick where E = $2 and S = $29, what sample size would we require if we desired a 99 percent confidence level?

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Essentials of Marketing Research

ISBN: 978-1305263475

6th edition

Authors: Barry J. Babin, William G. Zikmund

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Question Posted: Jun 16, 2015 08:19 AM

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In the example on page 378 of research on lipstick where E = $2 and S =

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Essentials of Marketing Research

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