Jim Hargreaves lifelong hobby is racing small sailboats. Jim has been successful both at the sport and
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Develop a strategic analysis for Jim’s new business plan. What should be his competitive position; that is, how should he choose to compete in the existing market for sailboat supplies and equipment?
How is he likely to use cost management information in building his business?
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Cost management a strategic approach
ISBN: 978-0073526942
5th edition
Authors: Edward J. Blocher, David E. Stout, Gary Cokins
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