Read the case study Marketing Decisions for Managers Case Analysis Framework - PACADI Approach and write about

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Read the case study Marketing Decisions for Managers Case Analysis Framework - PACADI Approach and write about following:
Problem definition - major challenge or key opportunity
Alternatives - identification and discussion
Criteria - list of key factors, rationale, and weights that are used in the analysis, and impact how the decision is made
Analysis - how you made/will make your decision
Decision - you're proposed solution to the problem
Implementation plan - recommendations, expected competitive reaction, budget, actions, timetable, and other useful metrics
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Human Resource Management

ISBN: 978-0538453158

13th Edition

Authors: Robert L. Mathis, John H. Jackson

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