Rusty Reiker is looking for a location to build a new restaurant. He has narrowed the options down to three possible locations. The following table summarizes how he rates each location on the criteria that are most important to his business.

Upon reflection, Rusty decides that the weights he would assign to each criterion are as follows: Price 20%, Accessibility 30%, Traffic Growth 20%, and Competition 30%.
a. Create a multicriteria scoring model for this problem.
b. Create a radar chart showing the weighted scores for each location on each of the criteria.
c. According to this model, which location should Rustypurchase?

Transcribed Image Text:

Location Location 2 Location 3 0.7 0.7 0.8 0.5 Criterion Price Accessibility Traffic Growth Competition 0.9 0.6 0.9 0.4 0.4 0.8 0.7 0.8