Select a product of which you will export to a foreign country. After your product is chosen, decide on a foreign country to which you will export. In developing your Export Business Plan, you will present the following information:
For assistance with APA formatting please review the following resources:
Title: Publication Manual of the American Psychological Association, Sixth EditionAuthors: American Psychological AssociationISBN-13: 978-1-4338-0559-2Publisher: American Psychological Association 
< > - why has the plan been written
Table of Contents
Executive Summary - this is short and concise and covers the principal points of the report and is prepared after the plan has been written
< > - what product and foreign country did you select and why
Situational Analysis - describe the product to be exported
Country History - present a brief history of the country as it relates to its origins and trade history
Cultural Overview - what are the norms, practices, social structure, etc. that may aid (or hinder) the reception of your product
Consumer attitudes toward product
Educational levels - ability to comprehend instructions, ability to use product
Languages - labels, instructions
Political Environment - present an overview of the governance structure of the country along with any legal-political forces
Certain features required or prohibited
Label and packing requirements
Export Marketing Plan - present long and short-term goals, characteristics of an ideal target market for your product given the country selected, market screening
Economic Development - how developed is the country and how will this influence the success of your product
Purchasing power
< >< >< >The use of headings and subheadings
Times New Roman 12-point font
Double-spaced lines
Two spaces after punctuation
1 inch margins
Paragraphs with a minimum of 3 sentences
The first line of each paragraph should be indented 1/2 inch
Include in-text citations for each thought that is not your own (information derived from another source)
A reference (or works cited) page
Recommended Text

Park University Academic Support Center
www.park.edu/academic-support-center/
www.park.edu/academic-support-center/_documents/Ethics.pdf
www.park.edu/academic-support-center/_documents/citeapa.pdf
www.park.edu/academic-support-center/_documents/APASample.pdf
Purdue Online Writing Lab
https://owl.english.purdue.edu/owl/resource/560/1/
subject International Business