Describe several ways that data warehouses and data mining can support the marketing function.
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Describe several ways that data warehouses and data mining can support the marketing function.
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Data warehouses and data mining play crucial roles in supporting the marketing function by providing valuable insights and enabling datadriven decisionmaking Here are several ways they can support mar...View the full answer
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Related Book For
Accounting Information Systems
ISBN: 9780538469319
9th Edition
Authors: Pat Wheeler, Ulric J Gelinas, Richard B Dull
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