Question: 1. Will analytics solve the problem? Will the tool enable a better solution? Should other non analytical solutions be used? Are there organizational or other

1. Will analytics solve the problem? Will the tool enable a better solution? Should other non analytical solutions be used? Are there organizational or other issues that must be resolved? Often, what may appear to be an analytical problem may actually be rooted in problems of incentive misalignment, unclear ownership and accountability, or business strategy.

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