Question: 1. Based on what you learned in this chapter, what specific advice can you give about keeping a message clear? Should a business message be

1. Based on what you learned in this chapter, what specific advice can you give about keeping a message clear? Should a business message be conversational?

2. Why is conciseness important, and what techniques can be used to achieve it?

3. Would you advise the culinary chef to be direct with her ideas? What advice can you give for improving the directness and readability of a business message?

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