Revisit the definition of strategic communication and then review the vignette at the beginning of the chapter.
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Revisit the definition of strategic communication and then review the vignette at the beginning of the chapter. Match the different terms in the definition to the different entities in the vignette.
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Related Book For 
Principles Of Strategic Communication
ISBN: 9780367426316
1st Edition
Authors: Derina Holtzhausen, Jami Fullerton, Bobbi Kay Lewis
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